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Araldo

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Araldo is a newsletter system, developed by Redomino, allowing to send easily and quickly information on products, press releases, invitations, special offers, both to effective and prospective customers and to partners.
The word 'Araldo' (Herald) means “official bearer of news”. This figure had a great importance in the Middle Age. There were many people living in the kingdom and heralds came in the village squares, shouted to catch passers-by's attention and announced the latest edict of the king. Erudite and educate, they were the king's messengers.

The newsletter is the herald of the third millennium.

Essential tool for one's own web site, Araldo has the same function of the royal spokesman in the past. Just as the edict that once allowed to communicate quickly with subjects, to improve relationships with vassals and to reach far-off feuds, the communication via e-mail today lets make users faithful, tell customers the latest news and reach geographically far-off lands.

The posting of informative e-mails is one of the most efficient ways to communicate advertisements for it is personal and targeted.

Araldo is a reliable marketing tool and the only system which saves time and costs of expedition and postage, having at one's disposal a practical interface, easy to use and to manage, technologically advanced, which allows to get feedback in a few seconds, a click-time!

Herald service is provided in two ways:
  1. Installation of Araldo tool for newsletters mailing directly on one's own Plone web site, so that thr administration interface of the newsletter integrates with Plone;
  2. Creation of one or more accounts on Araldo platform in Redomino with a A.S.P. procedure (Application Server Provider). With a recurring fee, you can have access to the control panel with the possibility of:
  • managing subscriptions and cancellations of users from the list;
  • creating users groups;
  • sending releases in text and HTML format to different groups.

Additional services:
  • creation of personalized messages, different for users groups;
  • creation of personalized contents for the various users groups and editing of texts on demand;
  • periodical mailing of newsletters, by our press office, assuring regularity;
  • development of graphics to send newsletters in HTML format;
  • management of subscriptors through several kinds of web marketing or actions off traditional marketing;
  • management of big databases of receivers;
  • data backup;
  • periodic reports.